Sell Products Online

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Learning how to sell online successfully is a huge challenge. You have to figure out what to sell, where to source or build your products, how to market your products, and how to sell them online. Shopify is simply a fully hosted e-commerce platform that allows you to download apps and create websites that sell online products with minimal fuss. Shopify is a cloud-based e-commerce store platform used by businesses (and many entrepreneurs) to set up online shops that can sell almost anything. Shopify is a complete e-commerce shop builder that allows you to start an online store and sell goods. If you have a brick and mortar, you can integrate the retail store’s sales system with the online store. Services provided include storefront creation, shopping cart management, marketing, web hosting, analytics, product management, among others. This means you no longer have to have separate website hosting, payment integrations and website content management systems. Shopify will do it all for you! You just need to drive customers to your website and find your products and service to sell! If you’re looking to sell products online but don’t have a ton (or any) experience in web development or coding, don’t worry. Shopify offers a comprehensive e-commerce web builder complete with hundreds of templates ready to go right out of the box. Signing up is simple, and Shopify offers a 14-day free trial, so merchants can test out the platform to see if it’s right for them. All Shopify templates can be customized with images, logos, text, and videos to complement your brand’s look. Once your theme is chosen, you can start selling right away with the platform’s built-in shopping carts.

How to Sell Products Online?

Your first step is deciding which products or services to offer. Your products can range from unique products you’ve created to sourced items from third party vendors or drop shippers. To help you choose the right products for your online store, read our comprehensive guide on selecting products to sell online.

Decide what products to sell: There’s so much potential in e-commerce right now, but with a virtually endless supply of products you could sell and needs you could meet, one big challenge is figuring out exactly what to sell online.

Identify your target market: Researching and identifying your target market and competition will go a long way to help you decide product pricing, website design and branding, and building your initial marketing strategy. This can provide insights into showcasing your product’s benefits to potential customers.

Pick an all-in-one e-commerce platform: Picking the right e-commerce platform is just as important as the product you sell. Make sure you choose a fully hosted, all-in-one solution that allows you to own both the e-commerce website and the shopping cart software. This way, you don’t need coding skills or have to pay transaction fees on sales. You also have access to a support team to help you set up your store.

Build your online store: Choose an e-commerce theme or a custom design that works with your brand. Set up product categories and upload your inventory with as much information as you can. Set up shipping methods and payment gateways.

What is Shopify?

Shopify is one of the leaders in the e-commerce space, and perhaps the easiest-to-use tool to build your online store with. Their mission is to build a hassle-free platform for setting up your e-commerce business. Using Shopify’s easy-access platform and comprehensive interface, any and all members of your online store can edit, create, and manage products. You can also easily install payment methods to further simplify your customers' purchasing experiences and give them as many options as possible when it comes to making payments. Shopify gives you options to easily add products and optimize them to be seen by your potential clients. So now you know the answer to the question, "What is Shopify?" It's an innovative e-commerce solution that is a must-have for online stores!

  • Shopify is cloud-based so it can be run from any web browser connected to the Internet.
  • The e-commerce platform has a robust easy to use tools that helps a store owner  quickly set up a web site that can sell anything with minimal effort.
  • It has integrations with many of the best marketing tools.
  • It offers vendors an easy way to set up a credit card clearing system through Shopify without the complexity once suffered by anyone that wanted to accept credit cards. This system is called Shopify payments.
  • A Shopify store is driven by templates that are preformatted for a variety of store styles.
  • It is based on the language LIQUID, which is known as a fairly simple high-level development language that most programmers familiar with HTML, CSS and javascript can learn quickly.
  • The platform can be operated from anywhere there is a web connection.
  • It uses third plug-ins to extend and customize online store functionality.
  • Shopify handles all the security issues so store owners can focus on selling.
  • The e-commerce platform has a huge community of users that help and support each other.
  • You can use your Shopify account to run charges on your iPhone for in-person retail transactions.
  • Shopify has very good customer support resources.